Advertisements

Advertising What stories can an ad tell? It might be selling you a product, it might be educating you, perhaps it’s enticing you or intriguing you, even scaring you. Either way, there’s a definitely communication happening — often more than anyone realizes. Finding something interesting or want to see more ? CONTACT JESSI TODAY

Covers

Covers Of course you’re going to judge a book by its cover. A cover’s job is to be judged. It should start to tell a story without giving it all away so you’ll have to look inside for more. Always a team effort with photographers, models, stylists, locations, and whomever else gets into the mix […]

Editorial Design

Editorial Design A great story needs an attention-getter and a strong design to pull the reader in past the headline. Form follows function, it’s got to have a readable hierarchy and understandable flow while visually complimenting the words. This is obvious with print editorial design, but it also applies to every piece of marketing you […]

Logo Design

Logo Design What goes into a logo’s design? Research. Comparison. Context. Colors, fonts and symbols steeped in meaning. Effective design isn’t just randomly attractive, it has a reason and a story to tell.  Finding something interesting or want to see more ? CONTACT JESSI TODAY